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Source pipeline.
Not just influence it.

MetadataONE replaces your paid media team with AI agents that self-optimize across 7 channels. 3x the pipeline. A fraction of the headcount.

$1B+ Sourced Pipeline
3x More Qualified Leads
767,000 Leads Delivered
90+ MCP Tools

Trusted by 200+ B2B SaaS Companies

Proven Results

Numbers your CFO will love.

Real sourced pipeline results from mid-market and enterprise B2B SaaS companies running MetadataONE.

Enterprise
Zoom
141%
Increase in Opportunity Amount
Mid-Market
N-Able
524%
Increase in Opp Amount per Quarter in 1 Year
Mid-Market
Monotype
83%
Decrease in Cost per Opportunity in 3 Months
Proven technology delivers 30 – 80% sustainable gains in sourced pipeline
FULL SaaS PLATFORM

90 AI agents working for you. Around the clock.

Creative Agent extracts your brand DNA and generates on-brand ads. Content Agent scans your site to find every case study, whitepaper, and offer. Bid Agent logs into ad channels 50x/day to negotiate the lowest bid on every ad. Enrichment Agent cross-references 10+ data sources then deploys a human worker to verify each profile for your sales team.

MCP Demo
MetadataONE MCP — Claude Code
Connected • gil@metadata.io
PROMPT
"You are the CMO of ServiceNow. Generate assets in parallel: 5 audiences, 5 brand ad creatives, 5 landing page offers. Setup the entire campaign in draft to spend $1M this quarter. DON'T LAUNCH."
$ metadata.create_campaign()
5 audiences built
10 ads created
$1M campaign ready

MCP Demo

Live AI building a $1M campaign in 9 minutes.

Integrations

Integrations

Meta, LinkedIn, Google Ads, X, Reddit — all connected.

Audiences

Audience Builder

Firmographic, technographic, intent & retargeting audiences.

Campaigns

Campaign Manager

Budget groups, pacing, and bid optimization at scale.

Experiments

Experiments

Automated A/B testing across campaigns and channels.

The Difference

Sourced pipeline is real revenue. Influenced pipeline is a vanity metric.

6sense and Demandbase tell you what they influenced. We tell you what we sourced. There's a $54B difference.

6sense / Demandbase

Intent data & "influenced" pipeline
  • Claims credit for pipeline they touched, not created
  • "Influenced" pipeline inflates numbers by 10-50x
  • No campaign execution — still need media buyers
  • Manual audience building and bid management
  • Requires 3-5 person paid media team to operate
  • Single-channel attribution, siloed dashboards
  • Static audiences that decay over time
VS

MetadataONE

AI agents that source pipeline end-to-end
  • Sources pipeline directly — creates and closes SOURCED
  • $1B+ in pipeline we created, not just touched
  • Full execution: campaigns launch and optimize autonomously
  • AI Bid Agent makes thousands of adjustments automatically
  • Replaces 3-5 headcount with AI agents
  • Unified cross-channel: LinkedIn, Meta, Google, Bing, X, Reddit
  • Dynamic audiences that self-optimize with live data
★★★★★ 4.6/5 on G2 • 200+ reviews

What marketing leaders are saying.

★★★★★

"We replaced a 4-person paid media team with MetadataONE and tripled our sourced pipeline. Cost per opportunity dropped 67% in Q1."

VP Demand Gen • Docebo
★★★★★

"$4.2M in sourced pipeline last quarter — not influenced, not touched, actually created. Our board gets it now."

CMO • Checkr
★★★★★

"Bid Agent alone saved us $340K in annual headcount while actually improving performance. Campaigns self-optimize 24/7."

VP Marketing • Wunderkind
★★★★★

"The experiment engine runs multivariate tests automatically. Kills losers, scales winners. We wake up to better numbers."

Dir. Demand Gen • Pendo
★★★★★

"We consolidated 3 tools and 2 headcount into Metadata. Campaign performance improved while our team focused on strategy."

VP Digital Marketing • Webex Events
★★★★★

"Metadata's audience targeting is on another level. We tripled our conversion rates and cut cost per opportunity by 40%."

Dir. Marketing • Instruqt
★★★★★

"We replaced a 4-person paid media team with MetadataONE and tripled our sourced pipeline. Cost per opportunity dropped 67% in Q1."

VP Demand Gen • Docebo
★★★★★

"$4.2M in sourced pipeline last quarter — not influenced, not touched, actually created. Our board gets it now."

CMO • Checkr
★★★★★

"Bid Agent alone saved us $340K in annual headcount while actually improving performance. Campaigns self-optimize 24/7."

VP Marketing • Wunderkind
★★★★★

"The experiment engine runs multivariate tests automatically. Kills losers, scales winners. We wake up to better numbers."

Dir. Demand Gen • Pendo
★★★★★

"We consolidated 3 tools and 2 headcount into Metadata. Campaign performance improved while our team focused on strategy."

VP Digital Marketing • Webex Events
★★★★★

"Metadata's audience targeting is on another level. We tripled our conversion rates and cut cost per opportunity by 40%."

Dir. Marketing • Instruqt
★★★★★

"Our team of 2 now outperforms what used to require 5 people. Metadata automated the repetitive work and let us focus on creative."

VP Marketing • Nitrogen
★★★★★

"Before Metadata, we were drowning in manual campaign management. Now our small team runs more experiments than companies 5x our size."

Sr. Manager Demand Gen • Pendo
★★★★★

"We replaced our entire manual ad ops workflow. The time savings alone justified the investment, but the pipeline ROI made it a no-brainer."

Head of Demand Gen • Writer
★★★★★

"Metadata gave us the ability to execute campaigns at scale while reducing our team's manual workload by 75%. Pipeline impact was immediate."

Dir. Digital Marketing • Zoom
★★★★★

"60% of our time went to campaign operations. Now it's 90% on strategy. Metadata handles execution better than any team member could."

Demand Gen Team • Gainsight
★★★★★

"The MCP server changed everything. I just ask for a campaign and it builds itself. Audiences, creatives, budget — done in minutes."

Marketing Director • Enterprise SaaS
★★★★★

"Our team of 2 now outperforms what used to require 5 people. Metadata automated the repetitive work and let us focus on creative."

VP Marketing • Nitrogen
★★★★★

"Before Metadata, we were drowning in manual campaign management. Now our small team runs more experiments than companies 5x our size."

Sr. Manager Demand Gen • Pendo
★★★★★

"We replaced our entire manual ad ops workflow. The time savings alone justified the investment, but the pipeline ROI made it a no-brainer."

Head of Demand Gen • Writer
★★★★★

"Metadata gave us the ability to execute campaigns at scale while reducing our team's manual workload by 75%. Pipeline impact was immediate."

Dir. Digital Marketing • Zoom
★★★★★

"60% of our time went to campaign operations. Now it's 90% on strategy. Metadata handles execution better than any team member could."

Demand Gen Team • Gainsight
★★★★★

"The MCP server changed everything. I just ask for a campaign and it builds itself. Audiences, creatives, budget — done in minutes."

Marketing Director • Enterprise SaaS
ROI Calculator

See what MetadataONE saves your team.

Drag the sliders to match your current setup. Watch the savings add up.

Before Metadata

$250K
4 people
$2,000
Annual team cost$600K
Annual ad spend$1.8M
Total annual cost$2.4M

After Metadata

Team reduced to 1 person
Annual headcount savings $450K
New cost per opportunity $680
Pipeline increase 3x
$2.1M
Estimated annual value created
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ENTERPRISE READY

Bulletproof from day one.

Patented technology. SOC 2 certified. Built for the most demanding enterprise security and compliance requirements.

SOC 2

SOC 2 Type II

Independently audited. Your data is encrypted at rest and in transit.

PATENT

Patented Technology

Protected IP for campaign optimization and audience automation.

SAFETY

Brand Safety

Full creative approval workflows. Nothing goes live without your sign-off.

SCALE

Scale

Managing $100M+ in annual ad spend across 200+ enterprise accounts.

Your board wants sourced pipeline. Give them $1B+ worth of proof.

Join 200+ B2B SaaS companies that replaced headcount with AI and tripled their pipeline. Book a 15-minute demo.

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Buyer's Guide